Alka is a trusted producer from the FMCG industry which was born in 1994 in Romania. Alka’s mission is to provide high quality, great taste, and nutrition for all indulging occasions in-home or on the go. The company’s core business is production & distribution of different snacking products like salted-backed snacks, wafers, cakes & coffee. The company is committed to the nowadays culinary culture. Alka has the most updated know how, so its consumers could enjoy and be pleasantly surprised with its products and brands. The company's vision is to know its consumers and always offer them what they like, the way they like. Innovation is a key element Alka Group's development strategy, whether it regards new products, recipes, flavors, packaging, selling activities and communication. Alka Group constantly invests in tech development and in knowing, understanding and anticipating market needs and tastes. Thus, Alka Group always manages to pleasantly surprise consumers.