Notions Group is a dynamic group of companies innovating, manufacturing marketing and distributing brands that our consumers have grown to love. Headquartered in the ever-changing city of Dubai, we focus on building confectionary, date and snack brands that reflect both heritage and modernity. The journey started in 1992 when our CEO, Fawaz Masri created Dubai’s original guilt-free Chocodate, which has become the chosen healthy & delicious treat for enlightened consumers globally. Since then it has been a continuous journey of successful innovations one after the other.