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Demand for confectionery is moving fast, and the winners will be the brands and buyers that spot what’s changing before the rest of the market catches up. Functional gummies, vitamin and protein formats, reduced-sugar recipes, clean-label halal ranges, sour profiles and premium gifting are all reshaping demand, while impulse-led classics continue to prove the category’s strength across every major channel.

At the same time, the fastest growth is coming from the markets where demand is expanding most rapidly across the Middle East, Africa and Asia, where younger populations, rising urbanisation and stronger retail infrastructure are accelerating opportunity. For sourcing professionals, that creates both pressure and potential: the challenge is not just finding confectionery that sells, but securing the right mix of products, formats and partners that will perform across regions and retail environments.

That is exactly where ISM Middle East comes in. From 3-5 November at Dubai World Trade Centre, meet international confectionery manufacturers and discover the ranges, innovations and sourcing partnerships designed for today’s market. If you are looking to source within confectionery, this is where your next business opportunity begins. Registration is now open.

Yupi Indo Jelly │ Origin: Indonesia

Company Overview: One of the largest and most prominent gummy manufacturers in Asia, renowned for its strict Halal compliance and expansive export network.

Flagship Products: The iconic Yupi Burger, neon stix, and an expanding range of functional and vitamin-fortified gummies.

Why Meet Them:Ideal for regional distributors seeking high-volume, highly recognisable Halal gummy brands with proven sell-through rates in both modern and traditional trade.

Casa del Dolce │ Origin: Italy

Company Overview: A family confectioner since 1950 and now part of the Candy Factory group, exporting to 60+ countries and specialising in impulse-driven kids' novelties and flexible private label. Casa Del Dolce Spa

Flagship Products: Trinketto liquid candy, marshmallows, sour jellies, sugar-free gummy lines, and interactive candy toys.

Why Meet Them: Essential for discount chains, quick-commerce operators, and cash-and-carry buyers sourcing high-margin kids' novelty formats and tailored private-label.

Frezzkys │ Origin: Spain

Company Overview: Spain's freeze-dried candy pioneer, leveraging advanced dehydration tech to transform classic sweets into crunchy, intense, novel-texture formats.

Flagship Products: Frezzyks freeze-dried gummies, crunch-format marshmallows, and intensified sour candy novelties.

Why Meet Them: First-mover access to the freeze-dried candy phenomenon, the single fastest-growing viral NPD trend driving quick-commerce and youth retail basket value for 2026/2027.

Blooming Foods FZCO │ Origin: United Arab Emirates

Company Overview: Regional manufacturing pioneer operating out of a 7,000 m² Dubai facility, the first producer of local, ESMA-approved, Halal-certified marshmallows in the UAE. Blooming Foods FZCO

Flagship Products: Nom Nom premium fluffy marshmallows, baking-grade marshmallows, and custom-packaged impulse packs.

Why Meet Them: Supermarket and convenience buyers can leverage their local manufacturing footprint for faster.

Majami sp. z o.o. │ Origin: Poland

Company Overview: A premier European confectioner since 1989 holding BRC, IFS, Halal, Kosher, and Organic certifications, serving major retail chains like Carrefour and Auchan. Majami sp. z o.o.

Flagship Products: Chocolate-coated marshmallows, traditional Polish milk fudge (Krowka), organic fudge, and crunchy caramel-sesame snaps.

Why Meet Them: Designed for importers and private-label brand owners wanting certified, multi-market-ready fudge and marshmallow lines with an established Middle East footprint.

Join us at ISM Middle East l 3 - 5 November 2026 l Dubai World Trade Centre

To register and for more information, visit: https://www.ism-me.com/