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Nassim Merah
Director of Automation & Digital Sales Enablement,
Tetra Pak
United States
Nassim Merah is Global Director of Automation & Digital Business Development at Tetra Pak and a global industrial transformation executive with more than 20 years of experience.
A trusted adviser to industrial leaders, he bridges C-suite ambition and operational reality, translating challenges across the industrial value chain into scalable transformation strategies.
Across the Middle East, Nassim has helped manufacturers modernize operations and shape future-ready factories by aligning technology, investment, governance and adoption. His work turns technology investments into higher productivity, stronger resilience, lower total cost of ownership and measurable enterprise value.
A trusted adviser to industrial leaders, he bridges C-suite ambition and operational reality, translating challenges across the industrial value chain into scalable transformation strategies.
Across the Middle East, Nassim has helped manufacturers modernize operations and shape future-ready factories by aligning technology, investment, governance and adoption. His work turns technology investments into higher productivity, stronger resilience, lower total cost of ownership and measurable enterprise value.
Sessions
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TECH TALK: DRIVING OPERATIONAL EXCELLENCE WITH THE USE OF AI03-Nov-2026Foodtech Summit
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