How AI-driven flavour innovation is accelerating product development and redefining the rules for trend-savvy buyers in MENA. The market size of artificial intelligence (AI) in the food and beverage i
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Eid in the MENA region has always been a celebration steeped in rich flavours and time-honoured treats. But a quiet transformation is happening across, retailers, manufacturers, boutique brands and mo
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Scroll through your social feed and chances are you’ll land on another Ozempic weight-loss story. These viral weight-loss drugs, Ozempic, Wegovy and their GLP-1 cousins, started as treatments for type
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Africa is one of the biggest sweet spots in global trade. With over 1.4 billion consumers, a youth population driving 70% of retail decisions and a fast-growing middle class, the continent is drawing
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Stealth functionality involves incorporating unusual ingredients with nutritional benefits in a way that doesn't compromise the taste of the sweet, making the added health benefits a pleasant surprise
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Discover the Science of Social Media Food Crazes The rise of social media has transformed the way we discover and consume food. Viral sensations like Dubai chocolate, with its decadent creations from
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Despite a complex global landscape for the chocolate sector, with rising cacao prices and scrutiny on ultra-processed foods, Easter remains a glittering jewel in the confectionery crown. For retailers
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Ramadan 2025 is here and brands are thoughtfully curating their product offerings to honour this special month. Sweet and snack companies are incorporating seasonal flavours and ingredients into their
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500+ industry powerhouses participating, from 50+ countries Exhibition space doubles in size Inaugural ISM Expert Stage and Festive Showcase added to reformatted show DUBAI – September 16, 2024: ISM M
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Imagine this: your ideal customer approaches a supermarket shelf, poised to make a purchase. Yet, before they add anything to their trolley, they turn away empty-handed. In the fiercely competitive co
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Sweet and snack industry professionals, The MENA confectionary market is forecasted to experience a CAGR of 4.2% for the 2020-2025 period. If you’d like to stay ahead of the curve, understanding consu
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Explore the latest findings about healthy snacking and shopping habits in the MEA region from our official Knowledge Partner, Innova Market Insights. Consumer Perspectives and Purchasing Habits Consum
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Delve into these interesting observations provided by our esteemed Knowledge Partner, Innova Market Insights about the Growth and Challenges in Africa’s Confectionery Sector. According to their resear
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From ethical sourcing to sustainable chocolate and vegan products, confectionary industry professionals have a lot to consider when selecting products for their shelves. The 2023 Global Confectionery
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As the global snacks market continues to grow, consumers are demanding more from their favourite treats. Our latest article dives into trends like health-focused snacks, eco-friendly packaging, luxuri
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GCC consumers now have an increased appetite for a healthier lifestyle which has resulted in them actively seeking better-for-you snack alternatives. In a recently conducted survey by Mondelez Intl, 6
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