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The Science Behind Impulse Purchases: How Seasonal Flavours Fuel Summer Sales
Summer is the peak season for impulse buys. One minute, a shopper's grabbing sunscreen; the next, they’re walking out with a mango-flavoured chocolate bar they didn’t even know existed. In the world o …
The Sweet Trade: Mapping the Global Flow of Confectionery and Snacks
Visit any supermarket or duty-free shop and you’ll see the global snack economy in motion: Swiss chocolate, Turkish wafers, Indonesian crisps, all crossing borders at a massive scale. Behind every tre …
The Rise of Healthy Snacking & Shopping Habits in the Middle East & Asia
Explore the latest findings about healthy snacking and shopping habits in the MEA region from our official Knowledge Partner, Innova Market Insights. Consumer Perspectives and Purchasing Habits Consum …
The Global Snack and Sweet Trends to Look Out for at ISM Middle East in 2024
As the global snacks market continues to grow, consumers are demanding more from their favourite treats. Our latest article dives into trends like health-focused snacks, eco-friendly packaging, luxuri …